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It can alter our view by applying face filters or allowing us to virtually try on items like shoes or clothing. AR can provide an enhanced view of our surroundings, such as overlaying information about points of interest on our current view of a city street. For companies in this arena, Augmented Reality specifically can be a crucial component to positioning your business as an innovative leader in your field. Keep reading to learn:Īugmented Reality, short for AR, combines our real, physical world with digital information. So, what can you do to take advantage of these technologies? Why should you dedicate time and resources to do so? How might these tools benefit your business? In this article, we will address these questions from the view of businesses focused on manufacturing and consumer product design. To successfully adapt to the swiftly changing technological landscape, the time to innovate is now. As the rate of exposure rises, so does the demand for businesses to incorporate these elements into the smart, immersive experiences we are growing to expect. Artificial Intelligence (AI), Augmented Reality (AR), and Virtual Reality (VR) are quickly becoming integrated into our daily lives. Technology is reshaping our world in ways that have, until recently, existed only in the realm of fantasy.
